Earlier in the day, we discussed the controversy surrounding the death of Dwayne Haskins. The issue focused specifically on Adam Schefter’s apology for a misplaced (and deleted) tweet and Schefter’s habit of not doing injustice to a Twitter page that closes 10 million followers with anything negative, including apologizing for his various mistakes. Late Monday afternoon, Schaefer finally did what he had to do on Saturday. He posted an apology on Twitter. But it seemed to have a strategic element. Instead of just posting an apology on Twitter – something he could do at any time on Saturday or Sunday – Schefter used the opportunity to boost his podcast traffic, where a three-minute, 33-second clip has garnered 944,000 from this post. views. “He was unconscious,” Schefter said. “It was wrong. And I can assure you it’s not my intention. I wish I could have this tweet back. The focus should have been on Dwayne, who was a man, a husband, a friend and much more. I wanted to ask. “I apologize to Dwayne’s family, to his friends, to the National Football League players and to all those close to Dwayne.” Schaefer does not say why it took him two days to apologize. In addition, the words mentioned above were not posted on Twitter by Schefter. All that appears on his Twitter page is “an apology and a tribute to Dwayne Haskins,” with a link to the podcast excerpt. This only reinforces the fact that he walks very lightly when it comes to what he will put on his Twitter page. He could have posted exactly what he said in a thread of tweets. Why not do this? Why force people to click on a clip from his podcast? Again, we all make mistakes. How we fix them becomes much more instructive. Shafter seems to be protecting his Twitter page from total apologies. In this case, he undoubtedly used the Twitter feed to generate traffic to a podcast that is not as powerful as his Twitter profile.
title: “Adam Schefter Apologizes For Insensitive Dwayne Haskins Tweet " ShowToc: true date: “2022-12-17” author: “Jackie Cummings”
“He was unconscious,” Schefter said in a podcast on Monday. “It was wrong. And I can assure you it was not my intention. “I wish I could have this tweet back. The focus should have been on Dwayne – who he was as a person, wife, friend and more. “I wanted to apologize to Dwayne’s family, friends, NFL players and express my condolences to everyone close to Dwayne.” On Saturday, when news broke that Haskins had died after being hit by a dump truck on a South Florida freeway, Shafter’s tweet was discussing the general’s professional struggles. “Dwayne Huskins, who stood out in Ohio before struggling to overtake Washington and Pittsburgh in the NFL, died this morning when he was hit by a car in South Florida, according to Cedric Saunders’s agent. “Haskins would have turned 25 on May 3,” Schaefer’s original tweet, which had since been deleted, read. Dwayne Haskins, Adam SchefterAP, Getty In addition to apologizing, Schaefer recalled his original tone, saying that Haskins had indeed worked diligently to change his professional career. “And the way I failed on Saturday,” Schefter continued on his podcast. “I wanted to get people ‘s attention to make sure Dwayne remembered correctly. After an outstanding career in the State of Ohio, which led him to the first round qualifying round, Dwayne most recently appreciated the opportunity given to him by the Steelers. And he answered that. “Every day when he left training, he punched coach Mike Tomlin. [former] general manager Kevin Colbert and team leader Art Rooney – which was his way of showing that he was grateful to be a member of the organization. Schefter went on to praise Haskins’s work ethic at Steelers and his commitment to community service. “Dwayne Huskins was dear to his teammates in the NFL community, as the show of support from the weekend showed,” Schaefer said. “He was loved because of his smile, his demeanor, his work ethic, his growth and the person he had become. “It was a life taken away from him when he was very young.”
