The ByteDance platform announced today that it is introducing a private “dislike” button for users to mark comments they think are “inappropriate or irrelevant” beyond the scope of the scary things already prohibited by the TikTok Community Guidelines , such as hate speech and harassment. Like negative votes on Twitter, negative votes are private. If you do not like a comment, only you will see this dislike. Users will not be notified when they do not like their own comments and no one will be able to see if another user did not like the comment.
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Register Also, similar to negative votes on Twitter, not liking a comment does not mean that TikTok will remove it. (Therefore, when it comes to comments that violate the Community Guidelines that should be removed, users should continue to follow the TikTok reporting feature.) TikTok says it thinks it does not like “community feedback” that “will add to the range of factors we already use to keep the feedback section consistently relevant and a place for genuine engagement”. The company told TechCrunch that the “dislike” button is currently being tested in some areas, but not in the US
TikTok today withdrew its quarterly Community Enforcement Report
Along with revealing the dislikes, TikTok said it was additionally experimenting with a reminder system that “will guide creators in filtering our comments and in mass exclusion and deletion options.” Reminders will be extended to “creators whose videos appear to receive a high percentage of negative comments,” TikTok added. These announcements are not coincidentally timed: TikTok published its latest Community Guidance Report today. The report found that in the fourth quarter of 2021, TikTok removed 85,794,222 videos for Community Guidelines violations (about 1% of all videos uploaded to TikTok in that time frame, he says). 5.7% of these deductions were for violations of its anti-harassment and intimidation policies. Another 7.4% was due to violations related to suicide, self-harm and dangerous acts. 1.5% was deducted due to “hate behavior”. and 0.8% was deducted due to “violent extremism”. The largest percentage of deductions (45.1%) was due to violations of TikTok’s secondary security policies. You can read the full report here.